A company cannot truly achieve a diverse and inclusive workplace without establishing equity and equitable pathways that remove the barriers to entry, access, and advancement for its diverse employees. One tangible way to create these equitable pathways is through education and job opportunity. JetBlue’s Global Scholars Program provides major cost coverage for employees to pursue […]
Continue readingYou May Have to Remain Silent, If You Don’t Understand the Language of Your Arrest
Interactions between police and citizens can either be friendly, community building events, or frightening, emotion-laden, traumatic crises fraught with peril and fear. In either case, communication and process are facilitated when both sides speak the same language. However, given the growing multilingual makeup of U.S. society, there are often differences of language between the police […]
Continue readingEthnic Marketing? Turning Obstacles into Opportunities
In the past, appealing to minorities was not a major concern to marketers in most industries. Ethnic groups in America were expected to assimilate into the mainstream over time, making it a case of Mohammed coming to the mountain. But time has proven this reasoning faulty. As a result of many economic and social factors, […]
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